Swissquote - Retail universe

Design system, email system, AI iconography

About the project

Swissquote is the Swiss leader in digital banking. Since 2021, I have contributed to its rebranding as a brand and UX/UI designer within the in-house marketing team. Together, we designed and developed a website of over 800 pages entirely in-house.

We reworked the website’s structure, refreshed its look and feel, improved its responsiveness and accessibility, and built a comprehensive design system in Figma.

I was also responsible for creating an AI illustration system, helping define how we could differentiate ourselves from competitors using the latest technologies. We developed a system for our retail clients, institutional clients, and shareholders.

As part of my role, I also created and implemented email templates for promotional, transactional, and internal communications, supporting over 1,000 emails sent each year.


Client

Swissquote Bank SA

Services

Design system, email system, AI iconography

Year

2021-2026